For many years, Twitter has cropped single image previews posted to timelines. However, in continuing the slew of recent updates to the social media app, Twitter has launched its improved tweet image display format. As a result, users can now see full-sized image previews while scrolling through their timelines, rather than the previously unappealing cropped images!
This new update can be beneficial to brands in numerous ways. Most notably, marketing messages will stand out to users more as they aimlessly scroll. In addition, the bigger images take up more screen space, allowing them to capture the attention of target audiences immediately. Consequently, these larger images could produce stronger user responses to brand messages.
Now is the perfect opportunity to advantage of the update and get creative with your Twitter images and brand content!